Website Assessment

The silent sales tool

Your website should never be underestimated as a sales tool.  The cost of hosting websites (is the monthly costs to "hire" space n the internet for your website) has really come down in the past few years and can be as little as $5 per month.  When you consider that this provides an easily updated, always available brochure for your customers it quickly becomes a very cost effective marketing tool!

Websites should not be done in a half-hearted way however as the negative impressions that this would leave can be very damaging to your business and brand.   At Simple we are happy to look at your website and give constructive feedback on what we feel could be improved from layout, ease of use and text.  Then you can make the changes yourself, work with your web designer or get us to give you a hand.

 If you don't have a website we can help out with a simple "brochure" type site that "sells" your business.  This would usually consist of at least 4 pages:

  • Home page (also known as index page) outlines your business
  • Products/Services - goes into more specific detail about these
  • About - your business and often yourself
  • Contact - how to get in touch with you or where to buy your products

 

 At Simple we like to use Cascading Style Sheets which basically means applying a master template across all pages.  This means that should you wish to change the look of your website we make the change to the master page and that simply updates all of the pages.  We also like to use templates for websites so that you can actually see what a website will look like without all that complicated designer-speak.  It means that you can have a look through the catalogue and choose the designs you like - rather than us deciding what your website will look like.  This is of course all part of the consultative process and at all stages we will give suggestions.

As with all Simple Marketing Solutions, at the end of the process we hand the website over to you.  What you choose to do with it is up to you - we don't charge monthly fees to maintain your website.  If you wish to make any changes you will either need to get your own Web Editing programme or get back in touch with us.  This will be done at an hourly rate and is unlikely to take more than an hour each time.  Simple!

 

No frills.  No gimmicks.  No hidden costs.

Simple.